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Productizing Customer Programs: Building Success Plan Certification Course

The Complete Masterclass for Building Action-Oriented Customer Interfaces

Where?

Online

When?

Course starts on 25.3.
8:00 AM PST / 11:00 AM EST / 4:00 PM GMT / 5:00 PM CET

Our graduates come from top companies

Course Brief

With years of expertise and insights gathered from engaging with over 1,000 companies, we understand the critical role that customer programs play in driving retention, upsell, and product adoption. A well-structured program creates consistency, scales customer engagement, and ensures long-term business impact.
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In this cohort of Productizing Customer Programs: Modern Fundamental Course, we’re focusing on Productizing Success Plans—a game-changing approach to driving customer retention, expansion, and adoption. Success Plans are often treated as one-off initiatives, but when built as a structured, repeatable program, they become a powerful tool for proactively guiding customers toward their goals while aligning their success with your business outcomes.

This course blends proven frameworks with hands-on application, equipping you with the strategies to design, implement, and scale Success Plans that drive measurable results. You’ll learn how to streamline customer journeys, create personalized success strategies, and turn Success Plans into a key driver of revenue growth.
Join us and elevate your approach to customer success—building scalable, high-impact Success Plans that fuel long-term business growth.

What you’ll learn?

🎯 Impact of Interfaces
Learn how interfaces influence desired outcomes in business and technology.
💡 Key Motivators
Understand what drives people, users, and customers to take action.
⚡ Driving the Right Actions
Discover strategies to ensure the right actions that make or break success.
🛠️ Productizing Programs
Apply techniques to transform services into structured, scalable programs.
📈 Framework for Success
Learn how interfaces influence desired outcomes in business and technology.

What you’ll learn?

CS Leaders with a clear vision who want to turn it into reality through structured and effective customer programs.
CS-Ops/RevOps Professionals seeking to learn how to productize their services for better efficiency and scalability.
Customer Success Managers looking to integrate product thinking into their approach to customer programs.
Professionals Impacting Customer Experience in roles such as support, education, or customer experience, looking for ways to improve, scale, and make processes more efficient without compromising on customer satisfaction.
Anyone Passionate About Customer Programs aiming to understand and apply modern fundamentals to drive customer engagement and business growth.

What you’ll learn?

Upon successful completion of the course, you will earn a certification in Productizing Customer Programs: Modern Fundamentals. This certification is a testament to your expertise and can be proudly shared to showcase your skills and knowledge in modern customer program management.

״I want to extend a huge shoutout to Noa Danon and Shachar Avrahami for offering 'Productizing Customer Programs: Modern Fundamentals' from EverAfter University!
This course is valuable for any customer-facing teams who facilitate POCS, EBRs, success plans, etc.״

Kara Strang

Principal Customer Success Manager

“I just completed the "Productizing Customer Programs: Modern Fundamentals Certification Course" by EverAfter.This course has equipped me with the skills to drive customer action through effective B2B customer interfaces. I'm excited to apply these insights and elevate my customer programs to the next level!”

Carolina L.

Onboarding Specialist

Big thanks to EverAfter for an outstanding course!
It was insightful and a great example of active and collaborative learning. Highly recommended!

May Poleg

Instructional designer

I just completed the "Productizing Customer Programs: Modern Fundamentals Certification Course" by EverAfter.
This course has equipped me with the skills to drive customer action through effective B2B customer interfaces. I'm excited to apply these insights and elevate my customer programs to the next level!

Janusz Gorka

Customer Success Manager

I recently completed the "Productizing Customer Programs: Modern Fundamentals Certification Course" by EverAfter.
This course has equipped me with the skills to drive customer action through effective B2B customer interfaces. I'm excited to apply these insights and elevate my customer programs to the next level!

Li-or Zach

Senior Customer Success Manager

A few weeks ago I shared that I was starting the"Productizing Customer Programs: Modern Fundamentals Certification Course" by EverAfter. Well, I have finished the course.
This course has equipped me with additional skills to continue to drive customer action through effective B2B customer interfaces. I'm excited to apply these insights and elevate my customer programs to the next level!

Amanda Haydock

Principal Customer Success Manager

What you’ll learn?

By enrolling in this course, you’re committing to an immersive learning experience designed to equip you with practical skills and knowledge.

Here’s what you can expect:

Live Sessions: Participate in three interactive live sessions where you will engage with instructors and peers, ask questions, and discuss key concepts.
- Session 1: Wednesday, March 25, 2025, 8am PST / 11am EST / 4pm London / 5pm Central Europe
- Session 2: Wednesday, April 1st, 2025, 8am PST / 11am EST / 4pm London / 5pm Central Europe
- Final Session & Presentation: Wednesday, April 8th, 2025, 8am PST / 11am EST / 4pm London / 5pm Central Europe
Self-Service Learning: Dedicate 4-5 hours to self-paced learning, including additional resources provided between sessions and independent work on a customer program of your choice. 
Optional Consultation: Benefit from a 1x1 consultation meeting to get personalized feedback and guidance on your customer program.

Cost:

Free of charge !

What Our Learners Say

"Great course - enjoyable, informative and immediately useful"
David Sargent, Director of CS @ Cloudinary
"The course was incredibly helpful and informative. It's a vital course for CSMs aiming to elevate their customer programs to the next level.
Omer Bejerano, Head of CS @ CYTATIC
"The team at EverAfter showed me that I shouldn't be afraid of productizing customer .programs. Instead, they encouraged me”
Jessica Loren Cohen, Head of CS @ UpdateAI
"I gained valuable insights and actionable steps that will significantly benefit my daily tasks"
Arik Mor, Senior CS Manager @ IntelIQ
“Great course to get introduced to or refresh important elements of customer programs and communication - loved it!”
Kine Lunde, SVP People & Process @ Fonn
"Original content, thought-provoking and well structured. What I learned in 3 hours will help me deliver a LOT of new value to my customers"
Blair Kantolinna, Customer Success @ ContollUp